Hold on. We’re not out of the woods just yet. American consumers are going back to basics when it comes to their personal care, planning to spend more on shampoo, toothpaste, deodorant and shaving cream, while cutting back on items like perfume, makeup and lipstick. That’s according to a survey gauging 2011 demand for personal care products, undertaken by AlixPartners LLP, the global business-advisory firm. Though the bulk of the 1,000 consumers surveyed say they plan on spending ...